{"id":235568,"date":"2023-01-05T08:56:36","date_gmt":"2023-01-05T07:56:36","guid":{"rendered":"https:\/\/sproudglobal.com\/about-us\/"},"modified":"2026-04-08T14:27:29","modified_gmt":"2026-04-08T12:27:29","slug":"about-us","status":"publish","type":"page","link":"https:\/\/sproudglobal.com\/de_ch\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"\t\t
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The food system of today needs a reboot. Replacing dairy products with plant-based alternatives plays an important role in lowering the climate impact from food.<\/p>

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Sproud started in 2018 by a group of entrepreneurs based in Malm\u00f6, Sweden. Their shared passion for sustainability and decades of experience from the food sector led them to the core of Sproud: the yellow split pea. Our m*lks have the lowest climate impact of all plant-based m*Iks*.<\/p>

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Sproud is headquartered in Malm\u00f6, Sweden, with additional commercial offices in London and Warsaw, exporting to 30 countries. The Sproud mission is simple: create plant-based products that are so good, you don\u2019t miss dairy. The company\u2019s investors include VGC Partners (a growth capital investor based in London), Findeln Holding (a Malm\u00f6-based, family-owned investment company in which Sproud co-founder Nicklas Jungberg is a majority shareholder) and Swedish investment group Dream Beverage.<\/p>

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In 2023, Sproud became the first food company on the planet to be verified according to ISO 26000, an international standard that commits companies to sustainable and socially responsible ways of doing business.<\/p>

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Two years later, in 2025, Sproud became b-corp certified. This means that Sproud meets B Lab\u2019s<\/span><\/u><\/a> high standards for social and environmental impact. This is more than just a certification, it\u2019s about being part of the B Corp movement of changemakers and to always be accountable, transparent and intentional in all aspects of the company.<\/p>

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\u201cWe are delighted to be verified by B Lab for this certification. Achieving a score of 109.4 reinforces that we see the planet as our biggest stakeholder and our commitment to being a business that is a force for good.\u201d\u00a0<\/i><\/p>

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– Sara Berger, CEO of Sproud<\/i><\/p>

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*For CO2e comparisons, see our sustainability page<\/span><\/a><\/i><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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OUR VISION
To change the world\u2019s food system to be plant-based.<\/p>


OUR MISSION
To make the tastiest, healthiest, most sustainable plant-based products on the planet.<\/p>


OUR BUSINESS AND OPERATIONS OBJECTIVES
Sproud shall, in its business and operation, have a material positive impact on society, its
members and the environment. The company aims to develop, manufacture, distribute,
market and sell pea-based products within food and sports nutrition segments<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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CTRL ALT- ALT DELETE The food system of today needs a reboot. Replacing dairy products with plant-based alternatives plays an important role in lowering the climate impact from food. Sproud started in 2018 by a group of entrepreneurs based in Malm\u00f6, Sweden. Their shared passion for sustainability and decades of experience from the food sector […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-235568","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/sproudglobal.com\/de_ch\/wp-json\/wp\/v2\/pages\/235568","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sproudglobal.com\/de_ch\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/sproudglobal.com\/de_ch\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/sproudglobal.com\/de_ch\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sproudglobal.com\/de_ch\/wp-json\/wp\/v2\/comments?post=235568"}],"version-history":[{"count":11,"href":"https:\/\/sproudglobal.com\/de_ch\/wp-json\/wp\/v2\/pages\/235568\/revisions"}],"predecessor-version":[{"id":237274,"href":"https:\/\/sproudglobal.com\/de_ch\/wp-json\/wp\/v2\/pages\/235568\/revisions\/237274"}],"wp:attachment":[{"href":"https:\/\/sproudglobal.com\/de_ch\/wp-json\/wp\/v2\/media?parent=235568"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}