Allow us to introduce our new co-owner.

THIS IS
MAYA JAMA

Maya is a multi-award-winning British media personality and business-savvy entrepreneur, fashion icon, cover star…
and now co-owner of Sproud!

SPROUD X MAYA JAMA

We are beyond proud that Maya joins the Sproud family. We wanted a true partner who
genuinely believes in Sproud’s mission and who is committed to our success – literally and figuratively. Someone who has a meaningful interest in seeing the brand grow.


As we’ve seen elsewhere, when brands find the right high-profile investor and co-owner, the results can be transformative. We believe Maya is the perfect fit for us.


Maya believes in our vision and brand. Her highly engaging relatability will help us further normalise plant-based choices for everyone – whether in the supermarket aisle or at thecoffee shop counter.


Likewise, we admire what Maya stands for. She’s hardworking and entrepreneurial, and an inspiring role model for young people. Plus, of course, as a Swedish brand, we love that Maya has Swedish heritage.